modernization of a Disney cast member tool
lead product designer
key skills:
user experience, user journies, low and high fidelity prototypes, stakeholder presentations, product and technical collaboration
tools:
Figma, Disney design system, my brain
get to the point
At Disney Experiences, I am leading the end-to-end redesign of the enterprise booking tool for food and beverage reservations. Originally launched in 2009, the system had become outdated, difficult to scale, and inconsistent across parks, resorts, cruises, and restaurants.
My role is to bring this legacy application into the modern era—transforming it into a scalable, web-based platform that supports thousands of Cast Members who manage reservations and inventory across the entire Disney ecosystem.
Working closely with product managers, engineers, and business stakeholders, I am leveraging the latest Disney Design System to rebuild the interface from the ground up. My focus is on improving usability, accessibility, and operational efficiency while aligning the design with new business requirements and UX best practices.
The redesigned platform is scheduled to launch in Fall 2025, streamlining workflows for Cast Members and setting the foundation for future enhancements across Disney’s digital ecosystem.
existing reservation booking tool built in 2009
It's giving QuickBooks 1992, too many things to click, repeatitive vibes.
currently in production
A snapshot of the new design I created which is in production for full release the end of 2025.
unfortunately, this is where it ends
Due to a legal contract with the House of Mouse, I can't share much more here until the product launches. However, I am able to share privately upon request.
Rochelle Pellicer ©2025
rochelleloves.design
modernization of a Disney cast member tool
lead product designer
key skills:
user experience, user journies, low and high fidelity prototypes, stakeholder presentations, product and technical collaboration
tools:
Figma, Disney design system, my brain
get to the point
At Disney Experiences, I am leading the end-to-end redesign of the enterprise booking tool for food and beverage reservations. Originally launched in 2009, the system had become outdated, difficult to scale, and inconsistent across parks, resorts, cruises, and restaurants.
My role is to bring this legacy application into the modern era—transforming it into a scalable, web-based platform that supports thousands of Cast Members who manage reservations and inventory across the entire Disney ecosystem.
Working closely with product managers, engineers, and business stakeholders, I am leveraging the latest Disney Design System to rebuild the interface from the ground up. My focus is on improving usability, accessibility, and operational efficiency while aligning the design with new business requirements and UX best practices.
The redesigned platform is scheduled to launch in Fall 2025, streamlining workflows for Cast Members and setting the foundation for future enhancements across Disney’s digital ecosystem.
existing reservation booking tool built in 2009
It's giving QuickBooks 1992, too many things to click, repeatitive vibes.
currently in production
A snapshot of the new design I created which is in production for full release the end of 2025.
unfortunately, this is where it ends
Due to a legal contract with the House of Mouse, I can't share much more here until the product launches. However, I am able to share privately upon request.